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Activate Your Brand Purpose with Scott Goodson

The other day I had the privilege to sit down with Scott Goodson, founder and CEO of StrawberryFrog and talk about how to ACTIVATE BRAND PURPOSE. For the last 25+ years, Scott has worked with brands such as Google, P&G, Emirates Airlines, Walmart, Coca-Cola, Mercedes, and Truist.  Beyond having a purpose and talking about it…some brands …

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The Secret To Expert Business Success

The secret to making your expert-based business (agency, consultancy, coaching…freelance…you name it) work is simple. Don’t solve problems left and right. Stick to a clear formula. Make it a PRODUCT. You will be able to charge more; it helps with pricing, payment terms, clarity, and many more things. In addition, this allows you to systematize …

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Build Your Identity, Not Just Your Business

As entrepreneurs, we tend to be fixated about building our business, although the biggest barrier to growth to growth is usually our own limiting beliefs – our identity. By expanding your identity, you will grow your business. A limited identity leads to a limited business.In all our coaching programs, identity is the foundational piece for …

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Get Your Free Budgeting & Tracking Tool

There is nothing like having the clarity and confidence to make data-driven decisions in your business. Get a free training + worksheet to take your business to the next level of growth and profitability.Join our Facebook Group – then go into UNITS – Tools & Resources, and you will find this free tool. 

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