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Start your journey toward building a massively successful brand and business with these free videos, articles, interviews, podcasts and tools. Join our Facebook community and YouTube channels for more content.

Hope Is Not A Strategy

The word “Hope” evokes feelings of optimism.  Looking forward to an outcome with positivity…nice right? Well…yes and no!! In business relying on what I call “The Hope Model” can be a slippery slope. Hoping things will improve, hoping that payment you’ve

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Double Your Business Growth

Doubling your business revenue is not as hard as you might think, especially if you are like 9/10 companies and you are leaving “low-hanging fruit” lying around everywhere. In this video, I share what I mean, and how you can

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How To Rapidly Build A Profitable Expert Business

https://vimeo.com/572467729 Building a thriving expert business does not have to be as hard as you think. Follow The Million-Dollar Formula™, and you can build profitable, predictable business that gives you the freedom, impact, and income you want, faster than you

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Will You Let Fear Rob You?

We all feel it from time to time. Nearly all of us have yet to tap into our higher potential because of it. The worst thing? It’s robbing us of the life we want. We need to talk about it…

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Activate Your Brand Purpose with Scott Goodson

https://vimeo.com/543514347The other day I had the privilege to sit down with Scott Goodson, founder and CEO of StrawberryFrog and talk about how to ACTIVATE BRAND PURPOSE. For the last 25+ years, Scott has worked with brands such as Google, P&G, Emirates

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The Secret To Expert Business Success

The secret to making your expert-based business (agency, consultancy, coaching…freelance…you name it) work is simple. Don’t solve problems left and right. Stick to a clear formula. Make it a PRODUCT. You will be able to charge more; it helps with

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It’s The Experience, Stupid!

All too often, we are trying to compete with a better product or service, something that produces a better outcome. This is not a bad idea at all, of course, but it’s only rarely enough. You can add lots of

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Build Your Identity, Not Just Your Business

As entrepreneurs, we tend to be fixated about building our business, although the biggest barrier to growth to growth is usually our own limiting beliefs – our identity. By expanding your identity, you will grow your business. A limited identity

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Are You Playing Too Broad?

Here’s the paradox. Many people in the creative business space are advising clients how to build brands, market, or sell their services, yet they fail to position themselves success. I know, because that used to be what I did with

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Get Your Free Budgeting & Tracking Tool

There is nothing like having the clarity and confidence to make data-driven decisions in your business. Get a free training + worksheet to take your business to the next level of growth and profitability. Join our Facebook Group – then

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My Simple Studio Set-Up

in a world gone almost entirely online, first digital impressions count. And so does the quality of your streaming and your content as you are building your brand. But how much does it matter? Well, it depends on who your

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How To Craft A Great Client Offer

In this episode, I share a really powerful (yet simple) framework for building an offer that your clients will LOVE. Use this to “echo” exactly WHAT your ideal client wants as your offer, then deliver through their HOW. Listen to

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Framing For Innovation

Overview In this training, I share a 4-step framework for how to use a technique called “Framing” for creativity and innovation. This framework is very powerful when you want to generate insights, create new and different ideas, and turn your ideas

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Dealing With Entrepreneurial Risk

How do you deal with entrepreneurial risk? Do you take risks? If you don’t, you should not be an entrepreneur…really. In this podcast episode, I share some tough love about what it means to be an entrepreneur, why you need to embrace

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Strategic Brand-Building Vs. Branding

Strategic brand-building vs. traditional branding. There is one particular step in the brand-building process that separates the traditional branding from strategic brand-building (where you connect your whole business with the brand. The two approaches differ mostly in terms of what

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